The best ladies' perfume would last for a long time on one woman but if another tries it, the scent is completely gone after two to four hours. The result is that the skin changed its longevity and scent. The skin’s natural oil levels, temperature, pH and hydration level determine how fragrance molecules bind to it, how they remain detectable and how the scent...

Most of the shampoos lining pharmacy shelves and supermarket aisles in Pakistan were developed in European or American labs, for European or American hair. That hair grows in mild climates with soft water, low UV index, and indoor lifestyles that keep it mostly sheltered from dust and pollution. Pakistani hair grows in a completely different world and the formulas built for that other world...

Hair care market in Pakistan is full of products that are made around what photographs well in an ad, not what actually fixes a damaged hair follicle or a broken hair shaft. An impression is made that a shampoo mixed with "keratin complex" on the label is doing something different. Mostly, the different thing is the packaging, not the formula inside. Real hair damage...